Fresh, clean water is a rare commodity. Only 0.007 percent of the planet’s water is readily available to fuel and feed the world’s 7.6 billion people. And by 2030, it is estimated there will be approximately 8.2 billion people on the planet. This means that in just over 10 years from now, people need 30 percent more water, 40 percent more energy and 50 percent more food. According to the Rockefeller Foundation, by 2030, demand is predicted to outstrip supply by 40 percent. Water consumption has been growing at more than twice the rate of population growth for the last century. To mitigate this trajectory reaching an even higher point requires collective acceptance of the problem alongside collective action and sufficient investment in water recovery technologies. The fact that only 3 percent of the world’s wastewater is currently being reused provides promise for the future…
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