The key to great online marketing and social media is the manner in which you utilize it. Don’t be too pushy or forceful, and don’t simply post advertisements or links. Great online marketing is about increasing your exposure, reinforcing your brand, and developing strong relationships with others.

3 Social Networking Tips When Marketing Online
There are certain social networking tips you’ll want to pay close attention to when marketing your business online! Although these sites are great for helping you spread the word about what it is you do it is in the way you do it that will give you the best results! The key is NOT to be too pushy or you’ll quickly wear out your welcome therefore keep your objectives simple with an emphasis on the long term…

http://www.promotionworld.com/articles/se/articles/Internet_Marketing_Strategy/120621-3-social-networking-tips-when-marketing-online